Cargo Marketing
(Distance Learning)
Expand your horizons with unbeatable marketing strategies.
How You Will Benefit
- Find out the latest e-commerce opportunities for the cargo market
- Acquire fundamental marketing tools and reap immediate results
- Identify and implement a strategic marketing plan
- Gain in-depth insight into the cargo market, including future trends and developments
- Find out how to plan and develop your strategies with market research data
- Establish key connections with other marketing professionals in the industry
Designed for
- Cargo sales professionals
- Marketing and sales managers
- Regional or district sales managers with cargo responsibilities
- Senior cargo agents and specialists
- Airport managers wanting a cargo perspective for future business development
- Cargo marketing consultants
Course Content
- The air cargo product and factors influencing the development of air cargo
- The marketing plan and pricing strategies
- E-market opportunities
- Quality control in conjunction with delivery and production systems
- Trade patterns, commodity prices, exchange rates, trading policies, and restrictions on trade
- How to position freight forwarders, airlines, courier companies and consolidators in a marketing and sales-driven environment
- Legal aspects of air cargo carriage
- Selective marketing: target groups
- Advertising: the market map
Self-Study Course - Distance Learning
| Always available | |
| Location : All Locations | Class No : TCGM-50 |
| Developing Nations (USD) | $425.00 |
| Regular Fee (USD) | $500.00 |
| Register for this course now! |
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