Discover the techniques that airlines are applying to derive revenue from seat selling and maximize profitability!
This Course will help you understand how legacy airlines and low-cost carriers apply the basic principles of airline revenue management to meet the current challenges that face the industry today.

• Understand the characteristics of airline demand and the strategies applied to forecast demand
• Apply practices used in pricing strategies
• Learn how large revenue is gained through correct application of optimal seat allocation
• Make correct decisions in order to optimize revenue on a given flight
• Learn how making correct scheduling and capacity adjustments can determine profitability
• Apply effective principals of performance monitoring to achieve revenue objectives
• Find out the challenges posed and opportunities generated by eCommerce
• Learn how to build a successful airline revenue management organization
• Understand why low-cost airlines require a revenue management system

• Airline Revenue Management Analysts – entry level
• Airline Marketing personnel
• Front-line employees
• Customer Service Representatives and Supervisors
• Airport call center customer service staff
• Interline Department staff
• Tour Designers engaged in aircraft leasing
• Sales staff
• Airport Agents
• Anyone interested in the management of airline revenues and network planning

• Introduction to Revenue Management
• Managing Airline Passenger Demand
• Airline Pricing
• Booking Class Assignment
• Seat Inventory Control
• Spoilage Management
• Group Management
• Scheduling and Capacity Adjustments
• Monitoring Performance
• Product Distribution
• A Revenue Management Organization
• Revenue Management and Low-cost Carriers

Table Of Contents (Pdf)